Gentle Cleansing: Gentle hygiene care of the genital area with suitable products, for the removal of microbes and the prevention of irritations.
Hydration / Lubrication: It is the restoration and maintenance of the natural moisture of the tissues in the area, for comfort, elasticity, and prevention of irritations.
Microbiome-friendly: Designed to respect and support the natural balance of the microbiome.
Cruelty-free: No animal testing has been conducted at any stage of the product development.
Dermatologically-tested: Has been tested under dermatological supervision for skin safety and tolerance.
Fragrance-free: Contains no added fragrance. Usually preferred by individuals with sensitivities, allergies, or prone to irritation
Paraben-free : Does not contain preservatives that are used to protect the product from microbes and spoilage. Usually preferred by people who want a "milder" formula or avoid certain preservatives.
Sulfate-free (SLS/SLES-free): Does not contain sulfates (sulfate salts/strong cleansing agents such as SLS or SLES), which create a lot of foam but may dry out or irritate hair and skin. Usually considered a milder formula.
Vegan: Does not contain ingredients of animal origin or animal-derived products.
Hypoallergenic: Designed to reduce the risk of allergic reactions.
Soap-free: Does not contain soap and gently cleans the skin.