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Click Here The Art And Science Of Digital Marketing And Advertising Alex Schultz
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Click Here The Art And Science Of Digital Marketing And Advertising Alex Schultz

Growth is good. But how do you achieve growth for your business in the digital age? The answers are right here, thanks to Alex Schultz, the chief marketing officer of META.

“Alex is one of a small...

Growth is good. But how do you achieve growth for your business in the digital age? The answers are right here, thanks to Alex Schultz, the chief marketing officer of META.

“Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2 billion people around the world.” - Mark Zuckerberg, CEO -...

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Top specs

  • Number of pages Number of pages 384
  • Cover Cover Soft
  • Year of publication Year of publication 2025
  • Publisher Publisher Wildfire
Genre: Entrepreneurship & Startups Marketing & Branding Technology & Digital Economy
21 39 €
22 Coins 22 Coins
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Description & Specifications

Growth is good. But how do you achieve growth for your business in the digital age? The answers are right here, thanks to Alex Schultz, the chief marketing officer of META.

“Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2 billion people around the world.” - Mark Zuckerberg, CEO - Meta

“Alex is the person I go to when I have a really hard growth question.” - Sam Altman, CEO - OpenAI

Now, more than ever, there are a myriad of ways to achieve growth by marketing your business, large or small, using the tools available on the internet. There are any number of different channels and platforms, and a vast array of mechanisms to advertise to your potential customers. How do you decide which is the best for your product or service?

Alex Schultz's unparalleled expertise and experience are crystallized in this essential bible for digital marketing. He guides readers through the key principles for maximizing the impact of your marketing budget - whether you are working for a global corporation or running your own start-up. From understanding channels, to testing creative, to measuring incremental gains - this is the book you need to read if you want to grow your business.

Pages: 400, Year of Publication: 1014, Dimensions: 15.2x15.2cm

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Manufacturer Details

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Specifications

Publisher
Wildfire
Language
English
Subtitle
-
Cover
Soft
Number of Pages
384
Release Date
10/2025
Publication Date
2025
Dimensions
-
ISBN-13
9781035434107

Book Type

Diversity, Equity & Inclusion (DEI)
No

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Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.

21,39 €
Free to a Skroutz Point
or   3,00 €   shipping cost
Κέρδισε 30€ κουπόνι με Mastercard
Κέρδισε 30€ κουπόνι με Mastercard
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