Matte: Texture that provides intense uniform color that lasts and does not shine. It contains minimal oils, so it is not moisturizing.
Metallic: Gives a strong metallic shine in gold, silver, or copper.
Satin: It provides a more intense color on the lips compared to sheer, has a slight shine, and contains moisturizing oils. Usually requires reapplication of the color.
Velvet: A texture that provides intense color and is more moisturizing than matte lipstick as it contains hydrating oils.
Shimmer: It gives a shiny, pearly result to the lips as it contains glitter ingredients.
Sheer: It provides a soft color to the lips with a slight shine and contains moisturizing oils. Usually, the color needs to be reapplied.
Long Lasting: Long-lasting lipsticks that stay on the lips for hours with minimal transfer and without frequent touch-ups.
Lip Stain: It provides long-lasting color that stays vibrant throughout the day, absorbs into the lips, and doesn’t fade easily, keeping them hydrated and soft, while offering a natural finish for a subtle look.
Color Changing (pH): They adapt to the natural pH of the lips and create a unique shade that varies from person to person.
Peel Off: They are applied like a mask, dry, and are removed, leaving a color that lasts for hours.