The color that came out has nothing to do with what is presented in the color chart. The dark brown has a reddish tint.

First time trying it. It was a pleasant experience as I wasn't overwhelmed by unpleasant smells. On the contrary, it leaves my head smelling nice. The color, yes!! It is exactly what I wanted, even though I have white hair at the crown and highlights, the result is wonderful

I bought the black color No.1. At first, I was happy because it covered the white hairs perfectly, but after literally 2 washes, it was as if I hadn't dyed them. I will try it again because I have some leftover color, and if it works better, I will come back.

Minimum coverage even at the root, no coverage at all on white hair, I barely have any coverage! I wouldn't buy it again, it's a waste of money

One of the best ammonia-free hair dyes with more natural ingredients. Provides full coverage of white hairs, does not fade the color, and leaves the hair looking healthy.

I can't believe that a "plant-based" dye can give such intense red color in such a short time (30 minutes according to the box). The color that appeared was nothing like what was shown. It came out so red as if I had dyed my hair with Easter egg dye. On the positive side, it doesn't smell particularly strong (almost not at all... I emphasize "almost"). It's too expensive to be marketed as "plant-based". I won't buy it again. There are other options without ammonia with better color options available.

Like all natural dyes, this one also does not provide perfect coverage for white hair and does not last long... it did not cause any itching or irritation for me.

It is simply my favorite hair dye.. After coloring, my hair is so soft and shiny, which impresses me!

Personally, I have done many hair dyes. This specific dye is amazing. It does not cause irritation. I have sensitivity on my scalp (like atopic dermatitis) and it is the only one that does not sting me and the color stays covering my gray hairs.

Very good dye and much much better than the other well-known herbal dye. It covered everything and didn't fade for the past 3 and a half weeks since I dyed it. Of course, I will continue with apivita.

The hair smells beautifully shines and does not get damaged. Some white hairs I have covered

It is not the color that is shown on the box. I expected it to be darker, that's for sure, but it turned out to be a reddish-brown instead of the burgundy shown on the box.
Also, it seems like it didn't dye my roots.

I was very satisfied with both the application and the color. However, I suggest mixing the materials in a small bowl and applying with a brush rather than directly on the applicator provided in the package because the paint is not very fluid and it is difficult to come out of the applicator nozzle after mixing.